"speed" vs "comfort"

[sailorboy1]

So many boats, so many "numbers". Not counting extremes and given that light air is more common than heavy air; what is the group preference between the boat design that is faster with a rocker ride (but probably only a lot of difference at seas beyound full reefing points), or the boat with "comfort" soft movement but slower (all the time but still going to be rough beyound the same fully reefed point)? In this I am asking about cruising boats overall and not race designs.