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Old 08-05-2014, 09:42   #1
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Question Do You Need A Dealer To Buy A New Lagoon?

I filled in my details on the Lagoon website, asking some info on the new 39.
The answer came to my surprise not from France, but near my hometown.
This "dealer" most friendly over the phone, has NO Lagoon in stock, is new in the catamaran bussiness, so for some viewing he suggested we go to the factory in France..., there is no Lagoon in this country.

Does anyone has a clue how much commission a "dealer" gets for a transaction of Euros 300k??
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Old 08-05-2014, 10:14   #2
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Re: DO YOU NEED A DEALER TO BUY A NEW LAGOON???

I don't know the answer to your question, but you may want to look at this:

the creature from the sunk lagoon | Sailing Anarchy
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Old 08-05-2014, 10:58   #3
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Re: DO YOU NEED A DEALER TO BUY A NEW LAGOON???

Thanks for warning, but it won't stop me , just sold my old boat(Fisher) and just retired, does not has to be Lagoon but will go sailing anyhow..

Cheers, Willem
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Old 08-05-2014, 11:17   #4
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Re: DO YOU NEED A DEALER TO BUY A NEW LAGOON???

Quote:
Originally Posted by c-lion View Post
I filled in my details on the Lagoon website, asking some info on the new 39.
The answer came to my surprise not from France, but near my hometown.
This "dealer" most friendly over the phone, has NO Lagoon in stock, is new in the catamaran bussiness, so for some viewing he suggested we go to the factory in France..., there is no Lagoon in this country.

Does anyone has a clue how much commission a "dealer" gets for a transaction of Euros 300k??

Why must you yell?

Yes it's a dealer network. Much like buying a Ford Mustang from a dealer, rather than Ford Motor Company.

You should look on Yachtworld for a listing of a Lagoon 39 and find the closest one. Otherwise go to a boat show.

Commission is just under 13%
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Old 09-05-2014, 02:08   #5
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Re: DO YOU NEED A DEALER TO BUY A NEW LAGOON???

That is the point, if I want to test-drive the Ford Mustang, the dealer has it in stock.
This dealer has only the brochure and that I allready got on the boatshow.
But now I uderstand why he is friendly over the phone...
Cheers
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Old 09-05-2014, 02:30   #6
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Re: DO YOU NEED A DEALER TO BUY A NEW LAGOON???

Quote:
Originally Posted by jostalli View Post
Why must you yell?

Yes it's a dealer network. Much like buying a Ford Mustang from a dealer, rather than Ford Motor Company.

You should look on Yachtworld for a listing of a Lagoon 39 and find the closest one. Otherwise go to a boat show.

Commission is just under 13%
He's not now.

Coops.
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Old 09-05-2014, 06:53   #7
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Re: DO YOU NEED A DEALER TO BUY A NEW LAGOON???

Quote:
Originally Posted by jostalli View Post
Commission is just under 13%
I'm working for the wrong people!
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Old 09-05-2014, 12:22   #8
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Re: DO YOU NEED A DEALER TO BUY A NEW LAGOON???

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That is the point, if I want to test-drive the Ford Mustang, the dealer has it in stock.
This dealer has only the brochure and that I allready got on the boatshow.
But now I uderstand why he is friendly over the phone...
Cheers
Except when the dealer does not have the mustang you want in stock. Then you have to find a dealer who does have it in stock. I live right by my dealer and I run past a beautiful Lagoon 39 several times a week. Marina Del Rey, CA.

There just aren't that many Lagoon 39's in the US yet since the dealer has to bring it over from France.
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Old 09-05-2014, 12:35   #9
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Re: Do You Need A Dealer To Buy A New Lagoon???

You can probably buy direct from Lagoon, but I doubt it will save you anything. The factory will probably just charge you the dealer fee instead of your local guy. It might help you avoid or defer some taxes if you aren't bringing the boat home immediatly, but I doubt it will be much of a financial benefit.

There are also other advantages to using a local broker, like starting a relationship with the guy who will be doing warranty work. You can also look at it as part of the negotiating process for the purchase. Stocking boats for a dealer is insainly expensive, so if you are willing to let the local dealer use your boat as a demonstration model he might be able to work with you on free upgrades, or discounted options (I know a number of people who have done this with new Beneteau's).
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Old 10-05-2014, 09:26   #10
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Re: Do You Need A Dealer To Buy A New Lagoon?

Thanks for your replies.
The reason I posted this thread; this is a new playing field for me.
Bought some new cars over the years, not too many, but when it came to the price to pay and there is no trade in car, the dealers always came with an interesting discount, how about boat dealers?
The demo option is worth investigating!
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Old 10-05-2014, 09:54   #11
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Re: DO YOU NEED A DEALER TO BUY A NEW LAGOON???

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I'm working for the wrong people!
Only if you think that 13% is all profit.
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Old 10-05-2014, 10:46   #12
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Re: Do You Need A Dealer To Buy A New Lagoon?

You might speak to the dealer and mention a test sail. Quite often, if there is not a new boat in stock, they can arrange a test sail with an owner who has what you are interested in. Most owners like to show off their boats. As far as 13%, think of what it takes to make a sale of a boat with all the overhead, plus the hand holding that goes along with the sale of a new boat. 13% is much less than commissions used to be. A Broker gets 10% on used, and that is a much easier sale.
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Old 12-05-2014, 00:13   #13
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Re: DO YOU NEED A DEALER TO BUY A NEW LAGOON???

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Only if you think that 13% is all profit.
I may not have been clear. I sell new boats, and I dont get 13%.
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Old 05-10-2015, 13:00   #14
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Re: Do You Need A Dealer To Buy A New Lagoon?

Usually a yacht dealer will have a customer who got a good price contingent on lending his boat for test sails. I have often been offeredsuch arrangements when looking for a new boat.
When we bought our Lagoon 400 last year, we started with chartering one for a week and the dealer took the charter fee off the price of the new boat when we went through with the purchase.
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