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Old 17-07-2020, 13:43   #1
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Beneteau USA going the way of the Dodo bird..

https://wpde.com/news/coronavirus/ma...lose-its-doors
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Old 17-07-2020, 15:01   #2
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Re: Beneteau USA going the way of the Dodo bird..

I am not sure about the guy very unhappy in the piece. Why does he not follow his employer to China?


Good news now someone out there in Asia will start a family, send kids to college. Why not, we all deserve good life!


US market is just to shallow for Bene and other big boatyards. It is cheaper to ship the single units they sell there on a frighter.


Good move by Bene to move manufacturing closer to where they sell.



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Old 17-07-2020, 15:31   #3
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Re: Beneteau USA going the way of the Dodo bird..

Are they going to China? I didn't see that part.
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Old 17-07-2020, 15:44   #4
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Re: Beneteau USA going the way of the Dodo bird..

Quote:
Originally Posted by barnakiel View Post
I am not sure about the guy very unhappy in the piece. Why does he not follow his employer to China?


Good news now someone out there in Asia will start a family, send kids to college. Why not, we all deserve good life!


US market is just to shallow for Bene and other big boatyards. It is cheaper to ship the single units they sell there on a frighter.


Good move by Bene to move manufacturing closer to where they sell.



b.
Um, ok.
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Old 17-07-2020, 16:33   #5
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Re: Beneteau USA going the way of the Dodo bird..

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Originally Posted by Sand crab View Post
Are they going to China? I didn't see that part.

Correction. Asia. Maybe not China. Fact.



Like any other business, they are after cheap labour and proximity to the major market.


They are folding down the US factory as it was too expensive to run and there was not enough demand in the Americas for these boats.


They will open the Asian plant (I am not sure China, but I know it is Asia) in the next cycle. Doing both at once could put them out of business as happened to Bavaria not too long ago.


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Old 17-07-2020, 16:41   #6
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Re: Beneteau USA going the way of the Dodo bird..

None of those things are facts as stated in the linked article. If you have a source supporting your claims how about posting a link?
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Old 17-07-2020, 18:09   #7
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Re: Beneteau USA going the way of the Dodo bird..

I did not make any claims. And you can simply wait some and check again later.


Meanwhile, studying Bene homesite may enlighten somebody.


Cheers,
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Old 12-04-2021, 07:07   #8
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Re: Beneteau USA going the way of the Dodo bird..

Did they close the factory in the end? I know demand slumped in the beginning of last year; but demand appears to have exploded in the second half...
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Old 12-04-2021, 07:34   #9
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Re: Beneteau USA going the way of the Dodo bird..

This was announced in July 2020. Nothing new here.

Their market has been soft and declining for 10 years. It has been uneconomical to produce at such small scale in the USA, letting go 170 employees in the Marion operation. They will retain the spare parts service center in Marion.

They simply are consolidating their production into the French operations. No move to China.
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