Tshaw85 this sailing business model was actually first started in 1956 by James Wharram
. He convinced two sheilas to sail across the Atlantic ocean
in a home built 23 foot cat which he designed and built himself. Somewhere along the line it became a thing to have topless or naked woman on board a Wharram
cat. Some people claim that is to distract the skipper
from how badly they sail. But having done 9.5 knots on a Pahi
42 I am not so sure.
James Wharram built a whole lifestyle on selling catamaran
plans. His cats are an acquired taste, but it just shows sex sells.