Quote:
Originally Posted by StuM
Another great idea from the Grauniad: Get your articles written without having to pay any journalists/authors. 
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Absolutely true. But then again, how many sailors make "real"
income by just writing an article? For some it might draw traffic to their blogs, ebooks, etc.
Marketing today is very different. Give away content, get clicks and traffic to your site. Write an article for a sailing rag, you get a niche audience and a small check. Write a free article for an international news organization? How much more traffic would you generate? Hell! Politicians do very well just keeping their name out in the media by saying and acting outlandish, they don't have to spend much on advertising!