Quote:
TE=talus;207249]I have cruising Yachtworld nonstop for about 3 months - - hey, it's my monkey - some people facebook some people yachworld. Anyway, I'm trying to get a sense of what the average markup on a vessel might be when is placed for sale.
|
I have searched out many listings and seen prices reduced from past ads by 40-50% in some cases.
'"I'm a retired yachtbroker. I think your idea of how Yacthworld worlks is a little off track. I hope I can help. When a client comes in to sell a boat andlists with a broker, the broker's first response to the seller is, "Let's check the recent prices you boat model has been selling for." Brokes pay a fee to belong to Yachtworld and to be able to access the passt data on boat sales and the prices they are closing at. Let's sayyou have a 1989
Catalina 30 and you find that recents sales have closed at $27,900. The next thing is to check the boats condition and sometimes I would call the selling broker, (who I probably know) and get the particulars of the
sale. This would help immensely in pricing the boat his client is selling.I also would look at the comparable listings to see where the asking prices are on comparable boats. There is some strategy to pricing. I never wanted to have the least expensive boat listed or the most expensive boat listed. And, if the owner was insistent on asking for a sales price just above a certain benchmark like say $30,100.I would explain to him that he would get ,more action if he listed at $29,999. This way he wouldn't lose all the lookers who put "less than $30,000. as their serch price. Remember, when boat
shopping the Yachtworld program asks for the buyer to list what price he wants to be under. If a listingof a boat
for sale ispriced at $30,001. the seller will miss out on the person searching for boats listed below $30K. So, that's how I woud tell a client how they might benefit by asking below $30K
I hope this wasn't too convoluted to make sense. But it's my best explanation of how a "USED" boat is priced on Yachtworld. Lastly, new boat dealers do have a "mark-up" they are looking to sell for. Who knows what a dealer is thinking of making.blue book" pricing with NADA and BUC. In many cases these book prices are 30-50% less than the
current Yachtworld asking price.
I realize that some sellers are just posers, some are true sellers and some are under duress to sell (the most flexible of all).
So the questions are:
- How much of a percentage do you discount the Yachtworld price by when you shop?
- Do you feel the "blue book" prices represent a good starting offer or better yet a target final price?
Please feel free to weigh in with anecdotal info/stories.