Community Tagline Contest!

[Andy R]

Over the months to come we will be working on lots of various initiatives. One of them includes branding. That being said, our brand needs to tell other who we are. Well we know the name of the site and the url (that's easy) but what we need now is an official tagline.

"A name alone just isn't enough. You've got to explain in a few words what it is you do. That's the job of the tagline.

Remember, unless you're terribly famous, no one knows what you do or what you sell. That's why you need a tagline. It's one of the smartest investments you'll make.

The name you give your company along with your tagline can make or break you. " ~ http://www.powerwriting.com

Obviously this is not going to break us, but it is the chance to tell others who we are in a few simple words. Imagine that we all have t-shirts and we are at a marina with them on. There is a guy in line behind you and he is looking at the back of your shirt. He see our logo and below it reads the tagline. That tadline needs to catch his attention, get the message of who/what we are and intice him to come checkout our community.

williamarruda says…
"Your tag line should be 'catchy' and it should speak directly to your target audience and differentiation. A good place to start is to make a list of all the things that differentiate your offerings from your competitors. Then think about which of those differentiators is compelling to your target audience."

So this is your chance to help Cruisers Forum out and put your creative juices to work thinking up a catchy tadline for our community.

For the next 6 weeks, please post your idea for a community tagine to this thread. We will periodically list them all together in the second post of this thread. Then at the end we will go through a few rounds of voting until we have a winner. The reason the window is so long is because in about a month we will send out a newsletter letting our "not so regular" members know about all the software upgrades, new admin/mod team members, other changes and this contest. We want them to have time to put in their ideas too...

Then we will start with a multiple selection vote where we will whittle down the entries to the top selections. If needed we will have another multi selection vote to once again trim things down to the top 3. Then it will be a single selection vote for our winner. The whole process might take a while and seem a bit overboard but in the end we will have a great tagline!

We also did this on www.DiscussCooking.com (another site I manage) and you can see here how it worked 2nd Round Vote & Final Vote.

The winnder gets $50 (sent via PayPal).

So post your entries (up top 5) today!

When you are ready for me to add them to the official entires below, please send me a PM with your entires.

[Andy R]

Here is the list of entries by member: (up to 5 per member)

Andy R:
- Sailing & Bluewater Cruising Community
- Connecting Sailors & Cruisers Worldwide
- Connecting Oceans of Friendly Sailors
- Where Friendly Informed Sailors Meet
- Oceans of Friendly Sailors Exchanging Knowledge

CaptainK
-The Cruisers Community
- Connecting Sailors to the sailing community!!
- The Online Community For Sailors & Wannabe's!

Knottybuoyz
-Exploring New Frontiers of the Bluewater & Coastal Cruising Lifestyle
-Connecting Sailors with The best kept secret in Bluewater & Coastal Cruising
- Visit, catch up, chat, dream and discuss all things cruising!

BC Mike
- Global sailing village online

Kai Nui
Cruisers Forum. Real Cruisers, Real Answers.
Cruisers Forum. The ultimate cruising destination.
Cruisers Forum. Cruising boats, Cruising people, Cruising answers

Harriet
- The ultimate internet community for sailors... by sailors.

defjef
- Surf into the Cruisers Forum and sail away informed

Sunspot Baby
- A cyber community of real people living the dream, or dreaming the life. Come cruise on-line with us. Your welcome aboard.

GordMay
- Where cruising sailors exchange information, ideas, & experience.
- Cruisers & Sailing Forums

Lightfin
- Where Seasoned Sailors Answer Your Sailing Questions
- Where Friendly Sailors Answer Questions & Discuss Sailing Issues
- Where Sailors New & Old Seek Answers & Share Ideas

SkiprJohn
- Sailing Cruisers Discussion Group
- Power and Sail Questions Answered
- Seamanship and Maintenance Techniques Discussed
- All That's Needed to Know about Boats
- Expert Cruising Answers

Chief Engineer
- Cruisers Forum 4C4U

AudreyK
- World Wide Sailors & Cruisers forum
- "Oceans of Friendly People"
- Transglobal Cruisers & Sailors From anywhere for anyone

David_Old_Jersy
- Sail into your future
- The Essential Worldwide Guide for Yachtsmen
- The Worldwide Blue Yonder Community
- For Planning and Voyaging into the Wide Blue Yonder!

Benny
- Cruisers Forum - Ask and Ye shall Be Answered
- Boating - Living It, Loving It, Sharing It
- Cruisers Forum - Boating Talk From Anchors to Zephyrs
- "To Ask Or Not To Ask" - Goto Cruisers & Sailing Forums
- Ask Not What Your Boat Can Do For You - Ask Us What We Can Do For Your Boat

44'cruisingcat
- Don't Leave Harbour Without Us

swagman
- Cruising Yachts Online?

[Andy R]

I have moved all entries so far to the post above. I will send out some of these and solicite more ideas in the next newsletter (which I hope to send out in the next week).

Please remember a tagline should be SHORT & SWEET.
It is not a whole sentance but just a few words.

This is your chance to come up with that catchy tag line that will be added to our logo and be the saying that people remember. So get creative, take the best of the submissions so far and make a new version, I know with all the minds we have on here we can come up with that perfect short and sweet tad line that clearly tells people what we are about!

Plus you get $50 and lots of recognition if you win!!!