Today's Philadelphia newspapers, the Inquirer and the Daily News, are running ads for a new airline, Derrie-Air, that will charge passengers by the pound for the combined weight of their body and their luggage. Check it out:
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Welcome to Derrie-Air, the world's only carbon-neutral luxury airline, where you don't have to choose between living the high life and saving the planet. Nine out of ten scientists agree—we need to reduce our carbon emissions or perish from the face of the earth. Air travel is one of the biggest sources of carbon emissions and global warming. Derrie-Air will be the only airline that plants trees to offset every pound of carbon that our planes release into the atmosphere.
But not only will we do our part to protect the environment
, we will expect you, our passengers, to do your part as well. The magic comes from our one of a kind "Sliding Scale"—the more you weigh, the more you'll pay. After all, it takes more fuel—more energy—to get more weight from point A to point B. So we will charge passengers based on how much mass they add to the plane. The heavier you and your luggage are, the more trees we'll plant to make up for the trouble of flying you from place to place.
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For the whole ad, go to:
Derrie-Air - Pack Less. Weigh Less. Pay Less.
If it seems too good to be true, well, you know the rest . . .