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Old 20-10-2018, 09:09   #1
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I'm starting a new business....

I've been refinishing wood for over 45 years and have decided to take on work from boat owners who choose not to do their own work. Although I can refinish gel coat and fiberglass, I prefer wood.

Business cards have been designed and will be 'geurilla marketed' into cockpits of mooring fields. I will also contact local boat yards, sailmakers and Marinas to get the word out.

Comments please.
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Old 20-10-2018, 09:18   #2
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Re: I'm starting a new business....

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Originally Posted by 2savage View Post
I've been refinishing wood for over 45 years and have decided to take on work from boat owners who choose not to do their own work. Although I can refinish gel coat and fiberglass, I prefer wood.

Business cards have been designed and will be 'geurilla marketed' into cockpits of mooring fields. I will also contact local boat yards, sailmakers and Marinas to get the word out.

Comments please.

There is always a market for a quality product. Good Luck.
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Old 20-10-2018, 09:26   #3
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Re: I'm starting a new business....

Hope they are waterproof cards lol! This way you can just leavethem at boats that appear to need your services. You should be really busy by Spring!! Best of luck with your new venture.
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Old 20-10-2018, 09:30   #4
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Re: I'm starting a new business....

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Originally Posted by Clamdigger View Post
Hope they are waterproof cards lol! This way you can just leavethem at boats that appear to need your services. You should be really busy by Spring!! Best of luck with your new venture.
I bought a few hundred little business card sized zip lock bags to put them in.

This method of marketing was very common in Europe in the 1970's. When I would get to my boat there was always a few fliers for divers, riggers and such. I never thought of this as trash. More like a decent resource and reading material for a cruise.
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Old 20-10-2018, 10:50   #5
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Re: I'm starting a new business....

I personally refuse to do business with people who leave info on my car or home. Is it different in the boating world?
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Old 20-10-2018, 11:34   #6
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Re: I'm starting a new business....

Yes. Boating is a club. We all have the same interests at heart.
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Old 20-10-2018, 12:54   #7
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Re: I'm starting a new business....

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Originally Posted by 2savage View Post
Yes. Boating is a club. We all have the same interests at heart.
+1, I have also kept those cards.

I've been very successful in the marine business and I put it down to only three basic things.

1. I show up when I say I will.
2. I do what I say I'm going to do.
3. I charge what I said I would charge.
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Old 20-10-2018, 14:24   #8
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Re: I'm starting a new business....

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Originally Posted by boatpoker View Post
+1, I have also kept those cards.

I've been very successful in the marine business and I put it down to only three basic things.

1. I show up when I say I will.
2. I do what I say I'm going to do.
3. I charge what I said I would charge.
BP, if only other practitioners of marine services would assume these simple precepts...

good onya, mate, and good luck to 2savage. Good timber work is always in demand, and a joy to have on one's boat.

Jim
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Old 20-10-2018, 15:08   #9
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Re: I'm starting a new business....

Quote:
Originally Posted by boatpoker View Post
+1, I have also kept those cards.

I've been very successful in the marine business and I put it down to only three basic things.

1. I show up when I say I will.
2. I do what I say I'm going to do.
3. I charge what I said I would charge.
So your the one...... I thought you were a myth :-)

EDIT.... I would keep a card left on my boat and they would be the first ones I'd call if I needed that work because I would assume they wanted the work.
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Old 20-10-2018, 16:48   #10
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Re: I'm starting a new business....

word of mouth will go much better than leaving cards.
happy customers will tell others...


be running my own handyman business, fixing houses, since 2003..by word of mouth..
no ads..no leaving business cards..BNI yes
my website hasn't changes since 2003/4 why I created it..no need.



-dkenny64
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Old 20-10-2018, 17:09   #11
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Re: I'm starting a new business....

Quote:
Originally Posted by Hoosierdoc View Post
I personally refuse to do business with people who leave info on my car or home. Is it different in the boating world?

Definitely different.



Size of market, availability of skilled service providers and knowledge of how else to locate them are key factors.
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Old 21-10-2018, 00:59   #12
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Re: I'm starting a new business....

Quote:
Originally Posted by 2savage View Post
I've been refinishing wood for over 45 years and have decided to take on work from boat owners who choose not to do their own work. Although I can refinish gel coat and fiberglass, I prefer wood.

Business cards have been designed and will be 'geurilla marketed' into cockpits of mooring fields. I will also contact local boat yards, sailmakers and Marinas to get the word out.

Comments please.
Where in ny?
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Old 21-10-2018, 05:49   #13
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Re: I'm starting a new business....

Quote:
Originally Posted by dkenny64 View Post
word of mouth will go much better than leaving cards.
happy customers will tell others...


be running my own handyman business, fixing houses, since 2003..by word of mouth..
no ads..no leaving business cards..BNI yes
my website hasn't changes since 2003/4 why I created it..no need.



-dkenny64

Yes but you have to get words into mouths and start the reputation building somewhere...

Good luck with the venture...
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Old 21-10-2018, 06:06   #14
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Re: I'm starting a new business....

Many marinas will not allow outside contractors to work in their yard. Or at least you have to register in the office and probably pay a percentage of your income for the job.
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Old 21-10-2018, 06:34   #15
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Re: I'm starting a new business....

Quote:
Originally Posted by boatpoker View Post

I've been very successful in the marine business and I put it down to only three basic things.



1. I show up when I say I will.

2. I do what I say I'm going to do.

3. I charge what I said I would charge.

OMG yes.

I spent a few years based in Annapolis and there is so much work here that almost anyone can hang out a shingle and make a go of it. Unfortunately, and for awhile.

Referrals are king, and I think they are pretty much based on those three principles above. Set expectations and then exceed them. If a vendor canít call me back when I have a question, doesnít show up when they say they will, and doesnít get the work done when promised for no good reason Iím not only not calling them back Iím making sure anyone who asks hears about my experience.

I would also cultivate boat brokers. New boat owners are always asking their brokers for the names of good service folks.
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