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Old 24-11-2008, 11:52   #1
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Life Uncharted” ~ “Home is a boat, and the backyard changes every day"

A new television series featuring the boating lifestyle will begin shooting this summer.

“Life Uncharted,” with the subtitle “Home is a boat, and the backyard changes every day,” is a 13-episode travel-adventure series about a family’s passage from Maine to the Bahamas.

“Life Uncharted” is produced by Jeffrey A. Cox and Cindy Wallach, of Philadelphia-based No Joke Productions, in association with Beverly Hills- and London-based Shankly Productions. Both produce travel-adventure programming airing on major cable networks worldwide, reaching more than 339 million households, according to No Joke Productions.

“The show emphasizes real-life boating,” said Cox, executive producer at No Joke Productions and an avid boater. “We are presenting recreational boating in its natural form, on the water, focusing on the life-changing experiences and extraordinary passion that only boating can bring.”

The television production offers product placement, imbedding products in the show, to the boating industry. Cox points out that, “once a product is part of a television show, it’s there forever, traveling well beyond its cost, which is similar to print ads”. Cox says this is possible, “simply because we don’t pay for air time like a TV spot, the networks pay us for a quality television show, it’s not advertising, it’s entertainment, the best kind of marketing, a unique win for everyone”. Zodiac, Imtra, and Piratecom are already on board, and several leading boating magazines publishers wish to cover the family’s progress in a cross platform marketing effort. The show is currently in pre-production, shooting begins summer 2009.

Most famous product placement: Why was Reese's Pieces E.T.’s favorite candy?- Because M&M said no. M&M Mars was originally approached for product placement of M&M’s in E.T. The Extra-Terrestrial. Mars declined, Hershey with Reese's Pieces said “yes”. Immediately after the movie was released, sales of Reese's Pieces increased by 80%.

More: No Joke Productions

Life Uncharted Television Series

http://nojokeproductions.net/pdf/Lif...%20Program.pdf
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Old 24-11-2008, 12:02   #2
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Thanks Gord - I look forward to the show, albeit with some serious reservations. Since significant product placement is stated as a goal by the producers, I fear we will end up with a large and grossly over-equipped vessel that will have little resemblance to what most of us sail.

Brad
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Old 24-11-2008, 12:15   #3
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I wonder if they will edit out ..puking..groundings, mayday requests and all manners or equipment failures related to advertisers products..
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Old 24-11-2008, 12:22   #4
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Better hope they don't run it ashore in North Carolina or it's gonna be a 6 episode series!

Oh that was uncalled for!
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Old 24-11-2008, 12:22   #5
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Actually, I suspect they will want all the puking, groundings, arguments, tears etc. they can get. However I suspect you are right about editing out any equipment failures to products they have been paid to use.

Brad
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Old 24-11-2008, 12:51   #6
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Good news for anyone thinking of buying a boat in 1-2 years. THe first thing i can think is that the coast is going to be littered with boats when people watch the show and decide this is what they want to do before even spending a day on a boat.

Anyone want to start a sign business selling the "motivated seller - Tricked by TV Show" signs???
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Old 24-11-2008, 13:02   #7
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Great idea, the only bad thing is that it will portratit de "American Dream" taken to sea as this is a cheap US production
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Old 24-11-2008, 19:52   #8
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Good news for anyone thinking of buying a boat in 1-2 years. THe first thing i can think is that the coast is going to be littered with boats when people watch the show and decide this is what they want to do before even spending a day on a boat.

I wish it was a power boat show then...I have two I cant sell and i could use the up comming buying frenzy...
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Old 24-11-2008, 20:19   #9
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Originally Posted by GordMay View Post
passage from Maine to the Bahamas.

Wow. At 13 eps to get only that far you will be watching TV till you're 95 to get a real appreciation of it. Much better to just haul in the pick and sail off yourselves.

People constantly ask us if we are writing a book / doing a video / submitting for magazines etc.... we just say NO! We want to live the life of cruisers not reporters


Mark
PS It's cold here! Who wrote "Sail towards the equator till the butter melts. Stay there."?
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Old 25-11-2008, 05:49   #10
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I wish it was a power boat show then...I have two I cant sell and i could use the up comming buying frenzy...
Nowhere in Gord's post did it say "sail" or "sailboat". My guess is they will use a trawler or Searay type. It might be seen as silly to watch a bluewater sailboat motor 2000 miles down the intercoastal, raising a sail once or twice, waiting for every bridge to open, getting waked by all the 'cool boats', and running aground frequently.
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Old 25-11-2008, 05:57   #11
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Nowhere in Gord's post did it say "sail" or "sailboat". My guess is they will use a trawler or Searay type...
Had you watched the video previously linked at
http://www.nojokeproductions.net/sea...foodquest.html
you would have known that they are cruising aboard the (planing) Motoryacht “Seafood Quest”.
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Old 25-11-2008, 12:42   #12
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PS It's cold here! Who wrote "Sail towards the equator till the butter melts. Stay there."?


Wonderful advice......I am going to do exactly that next time I leave this damned cold river!
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Old 25-11-2008, 12:51   #13
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Complaining about the cold - wont get a lot of sympathy from me it was minus 7 celsius yesterday.
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Old 25-11-2008, 12:54   #14
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Well then,

You can have sympathy from me! That's way to COLD
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Old 25-11-2008, 14:19   #15
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John,

I was wondering what you thought of the weather in GCS. I agree, too cold.
John
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